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Core Principles

User must structure prompts with 450-550 words maximum for optimal AI performance. User must break prompts into: Identity, Tasks, and Guardrails. User can add natural speech patterns:
  • Brief affirmations: “Got it,” “I see,” “Understood”
  • Filler words: “actually,” “you know,” “let me check”
  • Thoughtful pauses with ellipses
Example:
## Communication Style
Speak naturally. Use brief affirmations like "Got it" or "I see."
Include natural speech patterns: "Let me check on that..." or "Hmm, actually..."
Avoid formal or robotic tone.

Conversation Flow

User can guide responses by providing clear options:
"Hi, thanks for calling [Company Name]. I can help you with:
- Checking order status
- Making a payment
- Scheduling an appointment
- Speaking with an agent

What would you like help with today?"
User must ask one question at a time. Good: “What’s your email address?” Bad: “What’s your email address and phone number, and when would you like to schedule?” User must include error handling:
## Error Handling
If user's response is unclear:
1. Ask a clarifying question
2. If still unclear after 2 attempts, offer to connect to human agent
3. Never get stuck in loops - move forward

Example: "I didn't quite catch that. Could you repeat [specific information]?"

Formatting Data

Phone Numbers

User can format phone numbers:
## Phone Number Handling

When stating phone numbers:
- Input formats: 7283651940, (728) 365-1940, 728-365-1940
- Spoken format: "seven two eight - three six five - one nine four zero"
- Speak each digit individually
- Maintain space before and after dash

Email Addresses

User can format email addresses:
## Email Address Handling

Format: name@company.com
Spoken format: "n-a-m-e-at-c-o-m-p-a-n-y-dot-c-o-m"

Rules:
- Spell each letter individually with brief pauses
- "@" symbol = "at"
- "." = "dot"
- Hyphens/underscores: say "dash" or "underscore"

Example: john.doe@company.com
Say: "j-o-h-n-dot-d-o-e-at-c-o-m-p-a-n-y-dot-c-o-m"

Time & Date

User can format time and date:
## Time & Date Formatting

Time:
- 1:00 PM = "One PM"
- 3:30 PM = "Three thirty PM"
- 8:45 AM = "Eight forty-five AM"
- Always include AM/PM

Date:
- January 5, 2024 = "January fifth, twenty twenty-four"
- March 12, 1998 = "March twelfth, nineteen ninety-eight"
- July 1, 2030 = "July first, twenty thirty"

Rules:
- Avoid "O'Clock" (unclear over phone)
- Always specify AM/PM
- State years as full numbers
- Pause briefly between day, month, year

Advanced Techniques

Step-by-Step Flows

User can structure complex conversations:
## Appointment Booking Flow

1. Greet user and ask for preferred date
   <wait for user response>

2. If date available:
   - Ask for time slot
   - If time available: Proceed to step 3
   - If unavailable: Offer alternatives

3. Collect: name, email, phone
   <wait for user response after each>

4. Confirm details before finalizing

Tone Settings

User can set tone:
## Tone
- Warm and empathetic
- Patient with frustrated customers
- Enthusiastic when solving problems
- Calm and professional

Variable Mapping

User can map responses to variables:
When user provides email, store as {user_email}
When user provides phone, store as {user_phone}
Use variables when calling tools

Testing

User must test:
  • Tone consistency
  • Response clarity
  • Error recovery
  • Natural flow
  • Various input patterns
Side scenarios:
  • Common confusion points
  • Unnatural sounding responses
  • Verbose or too brief answers
  • Edge cases

Common Mistakes

User must avoid:
  • Overloading prompts
  • Corporate jargon
  • Infinite loops
  • Mentioning “function,” “tool,” or technical terms to callers

Quick Reference

  1. Structure: Identity, Tasks, Guardrails
  2. Length: 450-550 words max
  3. Style: Natural, conversational
  4. Questions: One at a time
  5. Errors: Include fallbacks
  6. Data: Format consistently
  7. Testing: Iterate on real conversations
  8. Flows: Step-by-step for complex tasks
  9. Variables: Map for tools
  10. Technical terms: Never mention to users
User can use prompt generator (top right of AI Instructions screen) to start, then refine with these tips.